How to embrace LGBT Pride in a multitude of ways
In an era where politicians in Washington work to rollback a plethora of policies which protect the LGBT community from discrimination, it is important to highlight the companies that show support. It is essential for the LGBT community to have powerful LGBT corporate supporters. And Out In Jersey has discovered more than a few businesses who are more than welcoming. They embrace Pride in a multitude of ways this Summer.
From apparel, to food and drinks, here are a group of business’ to purchase from — instead of Chick-fil-A and Urban Outfitters.
American Eagle has pulled out all the stops with their 2018 Pride Collection which includes tank tops, t-shirts and undergarments. The pieces feature statements such as “It Gets Better,” “Love Is Love” and “Free To Be.” And 100% of profits from this year’s pride collection benefit the It Gets Better Project. AE even encourages customers to share their story with #ItGetsBetter @AmericanEagle on social media. AE.com
They increase visibility and get more people involved in the push for equality and giving back. While they are not openly donating any funds to LGBT organizations, Levi’s orchestrated a more visible media campaign this year exclusively featuring community pioneers and activists. Levis.com.
Lokai is known, for the most part, for creating alluring silicone bracelets and donating 10% of net profits to various charity partners.
They have just launched two LGBT bracelets including a Pride Lokai. They donate $1 from every bracelet sold to LGBT charities. And (Red) Lokai donates $1 from every bracelet sold to the (Red) organization. Lokai.com.
RompHim, which launched last year as a start-up, is the creator of the original male romper.
It’s mission, pansexual to begin with, is to help customers embrace boldness in fashion and confidence within. This summer they launched a Pride romp and are providing customers with the opportunity to donate 10% at the checkout to The Trevor Project with the code: 10ForTrevor. RompHim.com.
UnderArmour offers a vast selection with their first ever Pride collection in partnership with Athlete Ally.
The UA Pride Series features everything from sneakers, t-shirts, tank tops, socks and shorts for adults and children. As with American Eagle, a portion of proceeds from the sales of the collection benefit the LGBT organization they have partnered with. UnderArmour.com.
Baked By Melissa, founded ten years ago, now has 14 locations in the tri-state region specializing in miniature cupcakes. This season, they have pride-ified their OG cupcakes with The Pride 25-Pack in which 10% of net proceeds from sales go towards The LGBT Community Center in New York City. BakedByMelissa.com.
Dana’s Bakery has released rainbow black and white cookies in celebration of equality. Moreover, they have teamed up with (Red) to fight AIDs with the Eat (Red) Save Lives pack of red velvet and red chocolate macaroons. For every box sold, $5 goes towards the (Red) organization. DanasBakery.com.
Effen Vodka has embraced the community with the release of their first ever Pride bottle as part of their Different By Design campaign. Beautifully designed, imported from Holland and smooth-tasting, Effen Vodka is supporting LGBT arts by donating $1 from every Pride Bottle sold to Outfest. EffenVodka.com
One Hope Wine has launched the California Brut Sparking Wine Rainbow Glitter Edition.
For every four bottles sold they will fund one-hour of operations costs for The Trevor Project. One Hope also offers a Pride Box which includes this eye-popping Rainbow brut as well as push-pop confetti, a rainbow disco ball bottle necker and Supreme Court Ruling card by Emily McDowell. OneHopeWine.com.